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A young girl is not letting the death of her father slow her down. Not one bit.

With college costs up and access to it being even more of a challenge, lots of people are being left out of the loop. But The College Board came up with a snazzy way to attract students to help them get ahead.

A young girl is not letting the death of her father slow her down. Not one bit.

DISCLAIMER: We were not paid to promote this, I just thought that this girl's story was great and the idea of making AP classes more accessible to women and people of color is important to me. Cool, let's dive in.

The College Board launched a new ad campaign called "All In," which promotes the benefits of taking advanced placement (AP) classes.

They've got a huge goal — to get every single qualified student enrolled in AP classes. Their latest ad follows Luhit Recinos, a senior taking two AP classes at her high school in Miami. But Luhit's not a model student. Her story stood out to the producers because she spoke candidly about her obstacles while admitting that she doesn't like to study.


Rada Film Group, a company that produced the ads with The College Board, explained:

"We wanted to target the students who were on the fence about enrolling in advanced placement ... students who were, in fact, unexceptional. In other words, we wanted these students to be relatable and identifiable because you don't have to be exceptional to take AP." — Rada Film Group

AP classes actually helped Luhit focus after dealing with an even larger challenge in her life, the death of her father.

"I never thought my father was gonna die at such a young age. ... Something that my father always wanted to do is have a job that wasn't so hard on him. It's difficult not having an education." — Luhit Recinos

Luhit and her dad

While family is important to her, Luhit learned that they can't always be with you. So focusing on school and pushing herself to take advanced classes made sense. "At least your education comes with you. Your education is part of you," she said.

Students can apply the credit that they receive from these advanced classes towards college.

But that's not the only reason why Luhit's taking them. She plans to be a psychologist and thinks the critical thinking skills she's learning will help her win at life.

"AP classes are a challenge. But if you know what you're worth, then go get what you're worth." — Luhit Recinos


The College Board hopes to reach more students like Luhit with its new All In campaign.

Young women and students of color are on their radar. Currently "only three out of 10 African-American students with potential for success in an AP science course enroll [but] a single AP class can change the educational trajectory of a student's educational career," says Rada Film Group.

They predict that in three years, "new AP courses will reach over 9,000 low-income students, and over 500 STEM classes will be developed to encourage women and minorities to excel in math and science. That is elevating 9,000 students with the opportunity to contribute substantially to the economy in ways they may not have achieved."

It looks like Luhit's on the fast track to greatness.

To learn more about her story and the All In campaign, check out the video below:

And if you're a student (or know one) who wants more info on AP classes, jump on it! Talk to teachers or guidance counselors. Here are some handy tips to get started.

Photo by Anna Shvets from Pexels
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Increasingly customers are looking for more conscious shopping options. According to a Nielsen survey in 2018, nearly half (48%) of U.S. consumers say they would definitely or probably change their consumption habits to reduce their impact on the environment.

But while many consumers are interested in spending their money on products that are more sustainable, few actually follow through. An article in the 2019 issue of Harvard Business Review revealed that 65% of consumers said they want to buy purpose-driven brands that advocate sustainability, but only about 26% actually do so. It's unclear where this intention gap comes from, but thankfully it's getting more convenient to shop sustainably from many of the retailers you already support.

Amazon recently introduced Climate Pledge Friendly, "a new program to help make it easy for customers to discover and shop for more sustainable products." When you're browsing Amazon, a Climate Pledge Friendly label will appear on more than 45,000 products to signify they have one or more different sustainability certifications which "help preserve the natural world, reducing the carbon footprint of shipments to customers," according to the online retailer.

Amazon

In order to distinguish more sustainable products, the program partnered with a wide range of external certifications, including governmental agencies, non-profits, and independent laboratories, all of which have a focus on preserving the natural world.

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If the past year has taught us nothing else, it's that sending love out into the world through selfless acts of kindness can have a positive ripple effect on people and communities. People all over the United States seemed to have gotten the message — 71% of those surveyed by the World Giving Index helped a stranger in need in 2020. A nonprofit survey found 90% helped others by running errands, calling, texting and sending care packages. Many people needed a boost last year in one way or another and obliging good neighbors heeded the call over and over again — and continue to make a positive impact through their actions in this new year.

Welcometoterranova and P&G Good Everyday wanted to help keep kindness going strong, so they partnered up to create the Lead with Love Fund. The fund awards do-gooders in communities around the country with grants to help them continue on with their unique missions. Hundreds of nominations came pouring in and five winners were selected based on three criteria: the impact of action, uniqueness, and "Welcometoterranova-ness" of their story.

Here's a look at the five winners:

Edith Ornelas, co-creator of Mariposas Collective in Memphis, Tenn.

Edith Ornelas has a deep-rooted connection to the asylum-seeking immigrant families she brings food and supplies to families in Memphis, Tenn. She was born in Jalisco, Mexico, and immigrated to the United States when she was 7 years old with her parents and sister. Edith grew up in Chicago, then moved to Memphis in 2016, where she quickly realized how few community programs existed for immigrants. Two years later, she helped create Mariposas Collective, which initially aimed to help families who had just been released from detention centers and were seeking asylum. The collective started out small but has since grown to approximately 400 volunteers.