Michelle Obama just returned to politics with an incredibly powerful message.
Gage Skidmore/Flickr

Politicians are always telling us to vote without understanding why so many of us don’t. Michelle Obama gets it.

In a video about the importance of voting in the 2018 midterm elections, Michelle Obama first wants to make it clear she understands all too well why a majority of Americans don’t vote -- numbers that spike even higher during “off year” non-presidential elections.

“Why should I vote? Nothing ever changes,” she begins in a new PSA for the When We All Vote initiative. “The system is rigged. Why bother?”


“Whether you’re trying to get dinner on the table after a double shift, dropping baby off with grandma or studying for exams, voting can feel like the furthest thing from your mind.”

“You might even feel like it’s just not worth it. But that’s exactly what some people want you to think.”

Voting is a burden but it’s also a right and the only path toward making our country, and our lives, better for everyone.

Michelle Obama is a Democrat. That’s not exactly breaking news. But her message on the importance of voting should be heard by everyone because no matter where you fall on the political spectrum, the best way to get your ideas and values into the conversation and into action is by being an active citizen. Our leaders are meant to lead but they can only lead when we appoint them to do so through the power of the vote.

With more Americans working, and often working longer hours for less wages, making a trip to the polls doesn’t necessarily feel like a priority. The irony is that in all elections, but particularly in local and midterm elections, we have the power to directly affect change at the state and local level.

And even if it’s hard to measure the positive change of putting some people into office and kicking others out, the impact of not participating in our democracy is even more subtle yet profound in how it affects our lives.

“The truth is, when we stay home, things stay the same. Or, they get worse,” Obama says.

“But when we all vote, we get new ideas and new energy,” she adds. “Leaders who share our values and listen to our voices. That’s how we change America.”

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Frito-Lay

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This school year is unlike any other. Frito-Lay knew the critical need to ensure children have enough food and resources to succeed. The company quickly pivoted to expand its partnership with Feed the Children, a leading nonprofit focused on alleviating childhood hunger, to create the "Building the Future Together" program to provide shelf-stable food to supplement more than a quarter-million meals and distribute 500,000 pantry staples, school supplies, snacks, books, hand sanitizer, and personal care items to schools in underserved communities.

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In 1945, the world had just endured the bloodiest war in history. World leaders were determined to not repeat the mistakes of the past. They wanted to build a better future, one free from the "scourge of war" so they signed the UN Charter — creating a global organization of nations that could deter and repel aggressors, mediate conflicts and broker armistices, and ensure collective progress.

Over the following 75 years, the UN played an essential role in preventing, mitigating or resolving conflicts all over the world. It faced new challenges and new threats — including the spread of nuclear weapons and other weapons of mass destruction, a Cold War and brutal civil wars, transnational terrorism and genocides. Today, the UN faces new tensions: shifting and more hostile geopolitics, digital weaponization, a global pandemic, and more.

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Malians wait in line at a free clinic run by the UN Multidimensional Integrated Mission in Mali in 2014. Over their 75 year history, UN peacekeepers have deployed around the world in military and nonmilitary roles as they work towards human security and peace. Here's a look back at their history.

Photo credit: UN Photo/Marco Dormino

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