Trump's racist campaign ad will look and sound familiar to students of history.

In the immediate wake of Donald Trump’s horrific TV ad today, which juxtaposes footage of Luis Bracamontes, an illegal immigrant completely unrepentant for murdering two policemen, with the so-called “migrant caravan,” I thought of this quote by Anne Frank:

“The war isn’t even over, and already there’s dissension and Jews are regarded as lesser beings. Oh, it’s sad, very sad that the old adage has been confirmed for the umpteenth time: "What one Christian does is his own responsibility, what one Jew does reflects on all Jews."

Anne Frank

I would advise anyone even remotely persuaded by Trump’s propaganda to play a game of Mad Libs: Bigotry Edition.

How to play: Take this quote, written by a victim of the Holocaust, replace the word “Jew” with “Illegal Immigrant,” and then ask yourself: is this ad participating in the same line of thinking that facilitated the murder of six million people?


Because that’s what Trump is doing, here. He shows one illegal immigrant—a glee-filled sociopath—and immediately cuts to a crowd. The camera follows the crowd at a distance, from behind, so the viewer sees only the backs of heads. No one has a face. These are not individuals with their own unique histories, differences, and inner worlds, but herd animals, an insect swarm, the zombie horde: they exist en masse. The behavior of one, is the behavior of all.

In film, special effects editors create enormous crowd scenes through a technique called “crowd duplication,” in which they film a handful of extras, and essentially “cut and paste” until the few transform to multitudes, filling the frame.

It’s an apt metaphor for what Trump attempts here—the camera gives us a lingering close-up of one terrifying person, and then quickly cuts to a raucous crowd, leaving the viewer to reflexively “cut-and-paste” the one face we are given—Luis Bracamontes, conveniently adorned with a devil’s goatee—over and over.

What’s more, the crowd appears to be a happy one—we hear cheerful hollers, the repeated blast of an air horn. But this comes right on the heels of Bracamontes, smiling unrelentingly as he brags about his crimes—in this context, their glee reads as menace. Clearly, their joy and Bracamontes’s are meant to share the same source: a psychotic pride in their capacity for evil. And just to add an extra layer of xenophobic flavor, their cheers are mingled with the sound of tribal drums.

What one illegal immigrant does, this ad tells us, reflects on all illegal immigrants.

How does Trump square “honoring” 11 people who died at the hands of an antisemite, with an ad that capitalizes on the same kind of thinking?

In the mind of their murderer, Joyce Fienberg, Richard Gottfried, Rose Mallinger, Jerry Rabinowitz, Cecil Rosenthal, David Rosenthal, Bernice Simon, Sylvan Simon, Daniel Stein, Melvin Wax, and Irving Younger were not individuals. They were “Jews.” Interchangeable figures in a faceless crowd. A bogeyman he cut-and-paste and cut-and-paste until they filled the screen.

Photo by Tim Mossholder on Unsplash
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Glenda moved to Houston from Ohio just before the pandemic hit. She didn't know that COVID-19-related delays would make it difficult to get her Texas driver's license and apply for unemployment benefits. She quickly found herself in an impossible situation — stranded in a strange place without money for food, gas, or a job to provide what she needed.

Alone, hungry, and scared, Glenda dialed 2-1-1 for help. The person on the other end of the line directed her to the Houston-based nonprofit Bread of Life, founded by St. John's United Methodist pastors Rudy and Juanita Rasmus.

For nearly 30 years, Bread of Life has been at the forefront of HIV/AIDS prevention, eliminating food insecurity, providing permanent housing to formerly homeless individuals and disaster relief.

Glenda sat in her car for 20 minutes outside of the building, trying to muster up the courage to get out and ask for help. She'd never been in this situation before, and she was terrified.

When she finally got out, she encountered Eva Thibaudeau, who happened to be walking down the street at the exact same time. Thibaudeau is the CEO of Temenos CDC, a nonprofit multi-unit housing development also founded by the Rasmuses, with a mission to serve Midtown Houston's homeless population.

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Yesterday I was perusing comments on an Welcometoterranova article about Joe Biden comforting the son of a Parkland shooting victim and immediately had flashbacks to the lead-up of the 2016 election. In describing former vice President Biden, some commenters were using the words "criminal," "corrupt," and "pedophile—exactly the same words people used to describe Hillary Clinton in 2016.

I remember being baffled so many people were so convinced of Clinton's evil schemes that they genuinely saw the documented serial liar and cheat that she was running against as the lesser of two evils. I mean, sure, if you believe that a career politician had spent years being paid off by powerful people and was trafficking children to suck their blood in her free time, just about anything looks like a better alternative.

But none of that was true.

It's been four years and Hillary Clinton has been found guilty of exactly none of the criminal activity she was being accused of. Trump spent every campaign rally leading chants of "Lock her up!" under the guise that she was going to go to jail after the election. He's been president for nearly four years now, and where is Clinton? Not in jail—she's comfy at home, occasionally trolling Trump on Twitter and doing podcasts.

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Photo by Tim Mossholder on Unsplash
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Glenda moved to Houston from Ohio just before the pandemic hit. She didn't know that COVID-19-related delays would make it difficult to get her Texas driver's license and apply for unemployment benefits. She quickly found herself in an impossible situation — stranded in a strange place without money for food, gas, or a job to provide what she needed.

Alone, hungry, and scared, Glenda dialed 2-1-1 for help. The person on the other end of the line directed her to the Houston-based nonprofit Bread of Life, founded by St. John's United Methodist pastors Rudy and Juanita Rasmus.

For nearly 30 years, Bread of Life has been at the forefront of HIV/AIDS prevention, eliminating food insecurity, providing permanent housing to formerly homeless individuals and disaster relief.

Glenda sat in her car for 20 minutes outside of the building, trying to muster up the courage to get out and ask for help. She'd never been in this situation before, and she was terrified.

When she finally got out, she encountered Eva Thibaudeau, who happened to be walking down the street at the exact same time. Thibaudeau is the CEO of Temenos CDC, a nonprofit multi-unit housing development also founded by the Rasmuses, with a mission to serve Midtown Houston's homeless population.

Keep Reading Show less

Racist jokes are one of the more frustrating manifestations of racism. Jokes in general are meant to be a shared experience, a connection over a mutual sense of humor, a rush of feel-good chemicals that bond us to those around us through laughter.

So when you mix jokes with racism, the result is that racism becomes something light and fun, as opposed to the horrendous bane that it really is.

The harm done with racist humor isn't just the emotional hurt they can cause. When a group of white people shares jokes at the expense of a marginalized or oppressed racial group, the power of white supremacy is actually reinforced—not only because of the "punching down" nature of such humor, but because of the group dynamics that work in favor of maintaining the status quo.

British author and motivational speaker Paul Scanlon shared a story about interrupting a racist joke at a table of white people at an event in the U.S, and the lessons he drew from it illustrate this idea beautifully. Watch:

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With the election quickly approaching, the importance of voting and sending in your ballot on time is essential. But there is another way you can vote everyday - by being intentional with each dollar you spend. Support companies and products that uphold your values and help create a more sustainable world. An easy move is swapping out everyday items that are often thrown away after one use or improperly disposed of.

Package Free Shop has created products to help fight climate change one cotton swab at a time! Founded by Lauren Singer, otherwise known as, "the girl with the jar" (she initially went viral for fitting 8 years of all of the waste she's created in one mason jar). Package Free is an ecosystem of brands on a mission to make the world less trashy.

Here are eight of our favorite everyday swaps:

1. Friendsheep Dryer Balls - Replace traditional dryer sheets with these dryer balls that are made without chemicals and conserve energy. Not only do these also reduce dry time by 20% but they're so cute and come in an assortment of patterns!

Package Free Shop

2. Last Swab - Replacement for single use plastic cotton swabs. Nearly 25.5 billion single use swabs are produced and discarded every year in the U.S., but not this one. It lasts up to 1,000 uses as it's able to be cleaned with soap and water. It also comes in a biodegradable, corn based case so you can use it on the go!

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